Murielmotion – animated wallpaper


Murielmotion is animated wallpaper belonging to new design brand Muriel; luxurious, handprinted wallpaper, prints and bespoke feature walls.
Sarah Jane Palmer is an artist and designer with a passion for pattern, animation and visual trickery. From the historical Nottingham lace trade to the romance of the circus, her designs for wallpaper, wall-art, prints and textiles draws on everything from historical archives, anecdotal evidence and her own artistic practice to create designs that will bring drama to any room. Twinning contemporary art practice with design for the luxury interiors market, her work is attracting a growing international audience looking for something ever so slightly cheeky for the modern home with a twist.
“The idea has been simmering in the background for many years and about 2 years ago I was discussing with a friend of mine whilst out to dinner whether it would be possible to create animated wallpaper, not sure if it was going to be possible… In 2015 I received a small grant of £300 by SHU Enterprise called ProveIT. I set out to get a small protype made so I could test the idea out… and finally here is the prototype AND It works!!! Now all I need is votes and people to back me with the idea so….
I’ve entered a business startup and public vote competition ran by Richard Branson called Voom2016 that also runs as a crowdfund for my new business Muriel® & animated wallpaper idea, Murielmotion™.
Please if you have the time, take a minute to watch my pitch video, it’s only 2mins and if you like what you see then please help me make this happen, you can also vote or back me by pre ordering signed limited edition prints and wallpaper.
“What I love is that I can create stories that a glance could miss, but that a second take might reveal. It makes a space a more interesting place to be, when it keeps showing you something new.”
She is passionate about the importance of developing precision skills by hand, and is a voracious student, constantly adding to a bank of finessed techniques, such as hand-flocking (taught to her by specialists Kiwo, in Frankfurt) and building her own screen printing press and studio in Sheffield, England. Handmaking is such an important element of her design – it adds a second layer to that story, creates elements of human touch that give people more to look at, discover, wonder about…
“It’s amazing how different patterns can be drawn upon, both through history and through actual art-work. I often get immersed in how things look from one angle and then if you glance at them again they can look completely different. I am passionate about the importance of developing precision and skills by hand, and I love to merge both modern and historically traditional techniques.”
Designs can be customised using a personalised colour palette, or can be finished in a range of techniques, such as flocking or glitter. And the collection is ever-evolving – Muriel will soon incorporate iridescent shades, more finishes and new clever little tales rendered into beautiful intricate pattern work that will make a talking point of any wall.
Sarah has experimented with designing and printing wallpapers and wall-art since 2003. In 2004 she graduated with a BA (hons) Degree in Painting and Printmaking, and in 2013 received a Masters Degree in Fine Art with distinction. ‘Amoret’ was developed shortly after that, a range of subtly erotic wall-art designs, showing what at first appeared to be wonderfully crafted pattern-work, and on closer inspection revealed a naughty little story. And that was the start of something special…
“I love that old-fashioned ‘veil’ over everything. The Victorians loved the erotic, and they were so artful in disguising it. The more I explored how the erotic manifested historically, the more playful I found we’ve always been, even centuries ago, and how creatively we’ve used art to tell sensuous tales, and to titillate and entertain.”
It’s not all about the erotic though – but there is something human, very earthly, in everything – simple but beautiful, every day but extraordinary. She draws inspiration from sources including the UK’s wallpaper archives at the Whitworth Gallery, and recently from a year long research residency in the place her great-great grandfather worked 100 years ago as a lace designer, helped by the wonderful exhibits at the Nottingham Lace Archive. Future work will involve collaborations with other archive collections, such as The National Fairground Archive and The British Archives in London.
None of Muriel’s designs would be possible without the kind help of Kiwo, flocking experts in Frankfurt, Base2Studio, SHU Enterprise and Anaglypta, supporters and suppliers of a range of recycled paper pulp and strong high quality fibre based papers.

Posted on 11th April 2016

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